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Direct Mailing Blogs

A person is sitting at a table using a laptop computer.
February 17, 2025
Omni-channel marketing stands out as a modern approach to customer engagement, reflecting the interconnected nature of today's digital and physical worlds.
Three generations 2 women and a little girl are sitting on a bench and laughing.
February 6, 2025
For each generation, the key is to create a design that not only speaks to their unique preferences but also stands out in a crowded mailbox.
A woman is holding a letter in front of a row of blue mailboxes.
January 20, 2025
For Gen Z the most impactful messages come not from a screen but from an envelope waiting in the mailbox.
A woman is putting a letter in a mailbox.
January 2, 2025
Despite the digital revolution, direct mail will continue to affirm its relevance in Canada's marketing landscape in 2025.
A group of people are sitting around a table looking at a tablet.
December 16, 2024
Direct mail remains a potent tool for public awareness campaigns, capable of delivering impactful and memorable messages.
A woman wearing a santa hat is holding shopping bags and a credit card.
December 2, 2024
With thoughtful planning, creativity, and precise targeting, direct mail can indeed be your holiday marketing hero.
A row of houses with a tree in front of them
November 15, 2024
Transactional mail is an opportunity to reinforce trust and secure customer or civic satisfaction.
A woman is holding a baby and paying for something in a grocery store.
November 1, 2024
For retailers aiming to carve a niche in the competitive market, leveraging direct mail strategies to maximize Customer Lifetime Value can be a game-changer.
A group of business people are sitting around a conference table with laptops.
October 16, 2024
Utility companies and local government agencies can revolutionize community engagement and compliance through inclusive print and mail strategies.
A woman is putting a letter in a mailbox in front of a house.
October 3, 2024
Direct mail can be a highly effective component of a multi-channel retail marketing strategy, offering a tangible and personal touch that digital channels cannot replicate.
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